How can you benefit from giving your customers coupons?
As a small business owner, you need to find and keep customers to keep your business going. But it can be hard to figure out which marketing strategies will reach the most people and give your business the best results. Many companies use the same strategy to set themselves apart from the competition, attract new customers, and thank loyal customers: they offer deals and discounts in the form of coupons. You might worry that cutting back on your products or services will hurt your profits, but good performance can help you boost sales and build a loyal customer base. In fact, a recent study by Askmeoffers found that 61 percent of shoppers wouldn't buy a coupon and 85 percent would go back to a store that offered a coupon. If you want to advertise and grow your business, the following tips can help you create a coupon strategy that works without hurting your bottom line. How to make a coupon plan for your business. 1. Make an offer that sounds good No matter how you set up your ...